Somo (Fox Sports & Audi)

‘Somo design and develop award-winning custom multi-platform products including optimised websites and smartphone and tablet native apps’

As lead UX designer I played a key role attracting a new client, Fox Sport to Somo. I researched, sketched and presented my concepts for an American sport news app directly to Fox Sports, who are based in California. The brief was to create a personalised sport news service with push notifications, local team news etc. The success of the initial scamp work spurred a second phase of wireframe and motion transition visualisation, which ultimately secured Fox Sports investment. I also redesigned and created a UX presentation of ideas for a British Gas phone app – a remote control app that allows the user to change settings on their thermostat and replace the current ‘pay as you go key metre’ system.